Thursday, January 28, 2010

Breastfeed in Style

There is no excuse for not looking lovely in hospital with the arrival of the new collection of maternity nightwear from Anita Maternity.

We love this new collection - although on the pricier side - we think it is worth the splurge.  Labour could be a tough old slog, so at the end of it you want something nice to wear, especially if you are accepting visitors.
Anita Maternity Nightwear has the advantage of being wearable for both pregnancy and breastfeeding.


Thursday, January 21, 2010

One Maternity Bra fits All


Wow - we have found it, the maternity bra for ALL occasions - and we mean all!

This maternity bra can be worn in the day, slept in and even worn for breastfeeding.  So for a small investment you get comfort throughout your pregnancy.

The Anita Maternity Bustier for Pregnancy and Nursing is our new favourite product.

Made from a seamless microfibre with supportive interwoven reinforcement zones the bra has no itchy seams, no clasps and no hooks to irritate delicate skin.

The high stretch fabric expands amazingly and will fit from week 1 to post pregnancy.  Anita Maternity have always done a great range of seamless underwear, but the biggest complaint we used to get for the original bustier was the high neckline, that while offering great support, was a little too high to be worn under wrap dresses and v-neck tops.  This new bustier has a more flattering line for your beautiful décolletage.

Another benefit of this new design is the easy breastfeeding access. We know that many of you don't like fiddling with nursing bra clasps - so this cross-over design gets around this.


Have we convinced you yet!?

Tuesday, January 19, 2010

Lansinoh Affinity Breast Pump

Just arrived....




the Lansinoh Affinity Double Breast Pump.

Breastfeeding can be a time consuming activity for the breastfeeding mother, especially if you want to express milk, so you can either go back to work or let your partner help out.

Lansinoh, the breastfeeding experts, have developed a double breastfeeding pump to help reduce the time it takes you to express your milk.

The Double Breast Pump includes the following features:
  • ComfortFit breast cushions that are soft and gentle on the breast
  • Separately adjustable speed and suction levels so a mother can choose the most comfortable setting for her
  • Contains minimum parts so it's simple to use and easy to clean
  • Can also be used as a single pump if needed
  • Made from 100% Bisphenol-A (BPA) free materials

    £120 - available online at Everyday Maternity Wear


Tuesday, January 12, 2010

Film Star Maternity Looks


Paola Maria Nursing Clothes

We have gradually been doing a stock take at Everyday Maternity, doing it brand by brand.

So we thought we would write a little about each brand as we rediscover all our maternity and nursing clothes.  Yesterday we did the Swedish brand Paola Maria who design feminine breastfeeding tops for style conscious women.

Paola Maria Breastfeeding Tops

The company was set up by Paola Maria Friberg in 2004 after her own pregnancy. Whilst breast-feeding she found it hard to find something that was soft, comfortable and pretty so designed a new style of nursing clothes for the modern mother.


At the time she was unable to find a fashionable breastfeeding top and this lead her to create her own design.  She thought that the horizontal line under the bust with an overlapping and lower-part, was not specially made for the female figure. 

And therefore, wanted to design her own model that would feel like a normal top without an under-part and also be flattering for the figure. This is where she came up with the cross-your heart design that is typical of the Paola Maria Nursing Top.






There are also an ethical company and have always been engaged in the environment and children’s rights. This engagement is coloring both the organization and choice of production partners, so much so they have decided to give 1% of turnover to UNICEF and with this we all help to look after children´s rights and hopefully help children in undeveloped countries.  

All clothes from Paola Maria are produced in OEKO-Tex certificated fibres. All organic breastfeeding tops are produced and Organic GOTS certificated. Paola Maria only works with factories that keep the EU standard of employment and does not employ children.

We are proud to stock them.

Tuesday, December 22, 2009

Life at Everyday Maternity: Tired Mummy, Tired Daddy

Life at Everyday Maternity: Tired Mummy, Tired Daddy

Tired Mummy, Tired Daddy

Life as a new parent can be exhausting and emotionally challenging, as well as a joyous time.

So here is a scenario, baby is bathed and in bed, the first glass of wine is poured and you are ready for a chat and relax on the sofa - and a little love and support from Dad......

 ...thinking you deserve a back rub or foot massage you move in for a little pat on the back, and guess what.....he's just as tired as you, if not more tired.

Don't think you are alone in this scenario, talk to any new parent and you'll notice the same tired feeling.

Mum is at home keeping baby fed, watered and entertained and of course fitting a touch of home-making in between the demands of a new born.

Dad is at work, facing the demands a job that throws at him - also exhausted from broken nights. Dads feel their efforts are not appreciated and their partners are less than sympathetic because they are just as tired. It can become a competitive cycle.

To be fair, both sides have their point. Mum feels its dad's turn, as soon as he comes through the door, dad feels he needs to wind down after a long day.

Here are some tips on coping with the tiredness:

Stop - try and put yourself in your partner's shoes and at least listen to their point of view.

Mood - try and find a time when you are both in a reasonable mood - possibly the weekend when you've had a chance to wind down a little. Talk through the issues - is the problem sleepless nights, unfair division of chores etc.  Try to be constructive - listening first, then come up with ideas between yourselves. 

Be nice - kindness begets kindness.  Do something nice for your partner to show you appreciate him - your kindness may inspire them to return the favour. Remember as much as we like to think our partners instinctively know what we want - it is often not the case. If you want him to run you a bath and make you a warm drink - tell him.  We can't all be married to Derren Brown!

Look forward - plan a night off, or a weekend away - give yourself some light at the end of the tunnel.  Our advice would be to avoid a beach holiday with a young baby - you'll probably spend all your time trying to avoid the sun and do we need to mention sandy nappies.......

Perspective - try and keep it - do the socks really need ironing? 

Me time - try and create a little me time for both parents.  Take a look at the New Parent Survival Gift for a gift that helps get the whole family through the early days of parenthood.